Successful IPO of Appscatter
appScatter, a Mountain Partners Portfolio company, celebrated its stock market debut on Tuesday, September 5th, 2017 together with its Non-Executive Board Member Michael Buchen, also Mountain Partners Member of the Board of Directors. The company helps developers distribute their apps beyond the traditional venues provided by Apple Inc. and Alphabet Inc.’s Google.
appScatter is a scalable B2B SaaS platform that allows paying users to distribute their apps to, and manage their apps on, multiple app stores. Additionally, the centralized platform enables app developers and publishers to manage and track performance of their own and competing apps across all of the app stores on the platform. As at 31 July 2017, appScatter had over 8,000 registered users and was generating revenue from over 800 paying users managing over 3,000 apps.
The Company aims to launch the Marketplace in Q4 2017, targeting an increase in average revenue per paying user by selling add on services, and in addition increasing paying user retention by integrating other business-critical third party products and services with appScatter’s platform.
Philip Marcella, Founder and CEO of appScatter explained: “We are delighted to successfully complete appScatter’s IPO and believe that today marks the start of an exciting period of growth, as we build towards the official launch of our proprietary SaaS platform later on in 2017. appScatter’s full-service offering, together with our highly scalable model and significant market opportunity, give us confidence in our ability to deliver significant shareholder returns as we grow the business. Admission to AIM will help appScatter deliver on our global growth strategy and we believe the status as a Public Company will assist in attracting further blue-chip customers to the platform.”