crealytics acquires competitor

April 2016

crealytics acquires competitor

crealytics, the performance driven online marketing company, is very excited to announce the recent acquisition of deltamethod. Up until the acquisition, deltamethod was their nearest competitor in the German performance marketing space. The deltamethod team brings a unique SaaS technology which will be integrated into crealytics’ existing product suite, camato. The team is also delighted to welcome the expertise of new members. In fact, the merged companies have joined forces in time for the crealytics expansion into the US market.

“A successful US market entry requires an excellent technology offer. deltamethod is an important element in the expansion of our product offering“, says crealytics’ founder Andreas Reiffen.

To coincide with these news, crealytics has recently been nominated as one of Germany’s most innovative tech start-ups to enter the U.S. market. German Accelerator helps turn German start-ups into global market leaders. After a hotly contested multi-stage application process, crealytics has been awarded the accolade funded by the German Chamber of Commerce and has their backing and support in crealytics’ entry into the market.

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